One of the most successful joint projects aimed at raising Trust to both big business and country as well is the international experience of our colleagues – an official representative of Reputation Institute in Spain – Foro de Reputacion Corporativa (fRC).

The project was created in 2002 and today it joins efforts and initiatives of 11 leading Spanish companies (their total capitalization is more than 60% of the stock market - the Madrid Stock Exchange) aimed at economic and social development of Spain:

The key areas of activities of Foro de Reputacion Corporativa:

• Successful syndicative reputation research studies aimed at the deep understanding of components of Trust to Spain and Spanish business in the internal and external markets – RepTrack Radar Model.
• Initiation of individual and joint social programs according to the initiatives of UNO, Global Compact,  UNICEF and other international projects.
• Creation jointly with the agency Young & Rubicam one of the largest in the world communication program «2015: A better world for Joana» that covers more than 100 countries and is designed to promote and disseminate the United Nations’ Millennium Development Goals 2015.
• High-level national and international meetings of fRC members (participation of monarch persons and representatives of Spanish government). At the Summit Global Compact UNO 2007 the Spanish delegation consisted of fRC members and was the largest among all other delegates.
• Organization of exclusive workshops and trainings in corporate responsibility and reputation management.

The official websites of the projects www.reputacioncorporativa.org and www.2015unmundomejorparajoana.com