Reputation Institute invites to take part in the 15th International Conference / News

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Reputation Capital Ukraine, an exclusive representative of Reputation Institute in Ukraine,  invites the representatives of Ukrainian business to take part in the 15th International Conference Corporate Reputation, Brand, Identity and Competitiveness will be held from May 18 till May 20 2011 in New Orleans, USA.

In 2011 the Conference Theme is: Navigating the Reputation Economy.

This year's conference will include more than 20 breakout sessions and 8 plenary sessions discussing the following topics:

• Managing Changing Stakeholder Expectations: The "Outside-In Approach" to Stakeholder Alignment
• Reputation Capital as a Critical Asset of the Organization: How Reputation Effects Financial Valuation
• Keys to Successful Reputation Management: Navigating the Brave New World of Stakeholder Engagement
• Implementing Reputation Management Best Practices Across the Organization
• After the Storm: Renewing New Orleans' Reputation After Hurricane Katrina and BP
• Strategic Renewal: Does Reputation Drive Organizational Change, or Vice Versa?
• Leveraging who you are as a company to drive growth: Reputation and the Marketing Function
• Online Reputation Management—Anticipating Group Interactions
• Successful Brands & Their Reputation Strategy for International Expansion
• Business Risk & Its Impact on Reputation
• Employees and Alumni as Force Multipliers: Reputation at the Workplace level
• Reputation at the Country Level: The Rise and Fall of the Great Powers and North/South Relations in the New Decade
• Reputation and Institutional Approaches
• Measuring Corporate Reputation
• Crisis Management and Disaster Recovery: Cautionary Tales from the Front Lines
• Strategic Alignment: Internal Stakeholders and Employee Alignment
• Reputation Freefall

Since 1996 Reputation Institute’s annual conference on corporate reputation management brings together both leading experts in the sphere of reputation management and representatives of the most respected companies around the world as well.

Ukrainian companies have the possibility to take part in the famous forum for the forth year on end.

More detailed information you can find here.


To request more information on how you can join us in New Orleans as a delegate, a speaker or a sponsor, please, do not hesitate to contact Aleksey Chuiev.
Tel.: +38 (044) 222-80-47 (46); +38 (067) 700-96-99
E-mail: a.chuiev@reputationcapital.org